Hearing Aids

Next-generation sound performance

Via Edge AI in New Braunfels

Via Edge AI gives you an edge over other hearing aids with powerful artificial intelligence in every device. Our game-changing sound with AI technology improves speech understanding for those with significant hearing loss and helps in the most difficult listening environments easy. Experience the most complete line of rechargeable hearing aids.

Next generation in sound performance.

Made for masks

Face masks and social distancing make hearing harder than ever. Our hearing aids can help.

  • Our custom hearing aids won’t tangle with or get pulled off when wearing or removing face masks.
  • Mask Mode – a new custom memory in our Thrive app, makes it easier to hear people who are wearing masks.
  • Edge Mode for Masks delivers an on-demand boost for speech audibility with just a tap of your hearing aids.
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Customer Reviews

I had an issue with tinnitus effecting my hearing. Lamar took the time to discuss my issues and come up with a solution and then fined tuned the sound generator in my hearing aids to help me find a sound and level that helped me mask my tinnitus to a...

Frank Cross, on Google

My wife has been a client for years and heaps praise on Lamar. I had to get hearing aids and have gone to Lamar for help. He is a knowledgeable professional and a great person. I know why my wife lauds him. You couldn’t do better.

Jim Duvall, on Google

Very kind. Explains all things related to Hearing exam and treatment. Treatments are all simple and painless. Readily answers questions, never seems rushed. Rooms clean and bright.

Elizabeth Kindschi Sampey, on Google

My hearing aids were tested and adjusted to fit my hearing loss. I felt that my tests were very good to meet my hearing loss. I enjoy the time spent at New Sound to make my hearing available to hear other people. Thank You Neal Hubbell

Neal Hubbell, on Google

We are new to the area and we're greeted with a wonderful smile! Mr. Suttles, Jennifer and Patty were awesome and professional. We feel lucky to have found them.

Susan, on Google

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